ciao. nihao. bonjour. kon'nichiwa. hallo.
YO!
“The nicest idea of all, the simplest, is the spontaneous reflex action with which we try to hang on to a moment of happiness that’s just about to slip away. Rather more premeditated is our attempt to snatch a picture as the time races by and wave it triumphantly aloft as evidence that our own world exists.
”
Some of the lovely humans that I have collaborated with…
Hi. I’m Alexis (just call me Lex!) As a seasoned creative leader with over 20 years of experience, I specialize in crafting compelling narratives that drive brand engagement. With a diverse background spanning editorial, e-commerce, fashion, agency, and tech industries, I bring a unique perspective to every project. My ability to lead high-performing teams and inspire creative excellence has consistently delivered exceptional results for my clients. Let’s collaborate to elevate your brand story and bring your brand vision to life.
I currently lead the Curation team at Airbnb. We are a team of supply experts and creative visual curators embedded horizontally across Airbnb Creative, ranging from brand campaigns to product launches, and everything in between. We curate the best of real supply from Airbnb Homes, Experiences, Services, and Hosts, and engage with creative teams to craft narratives for a wide range of marketing projects. We blend strategic thinking, a keen visual sense, cultural awareness, narrative storytelling, and deep brand understanding to thoughtfully guide what we capture—and why.
Prior to Airbnb, I was the Senior Creative of Art Direction and Content for Basic Agency at Google. At Google, I worked on concept, art direction, production direction (photo, stylists, wardrobe, cast, props, location), on-set direction and post-production with retouchers and our first in class design team to ensure that final execution of our content assets (photo/video) came to life for the Google brand, on G-Store and for omni channel global teams.
For as long as I can remember, I’ve been fascinated by the visual stimulation of the world and how it can reach people, move and inspire them. I see the beauty in things and feel compelled to share that—no wonder I have always been drawn to photography.
I am a visual storyteller and I want to partner, collaborate and create with exciting brands. I am always looking for innovative ways to connect with people and share stories. Let’s start a conversation!